Growth Strategy Practice

Find practical paths to grow revenue.

Growth strategy cases test whether you can move from broad options to a focused recommendation backed by economics, feasibility, and risk.

Growth options

  • Sell more of the same product to current customers.
  • Acquire new customers in the current market.
  • Launch new products or services to existing customers.
  • Enter new geographies, segments, or channels.
  • Improve pricing, packaging, retention, or cross-sell.

How to prioritize

Do not treat every growth lever equally. Prioritize by revenue potential, margin impact, speed to implement, capability requirements, and strategic risk.

Growth case interview tips

How do I organize many ideas?

Group ideas by same product/new product and same market/new market, then narrow to the highest-impact options.

What should the final recommendation include?

Name the preferred growth path, quantify the expected upside if possible, and call out risks and next steps.

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